Part of my quote unquote marketing strategy for my online crystal shop was creating my own memes. Even though crystals are the most unique thing you could ever sell (as each piece is literally one of a kind) – in order to connect with your audience and stand out from everyone else, you have to show yourself. This was the hardest part for me and if I had to start over again (which I’m kind of thinking about it) – I would do the same exact thing.
At the time though, it wasn’t even really a marketing strategy as everything I did was just an experiment of what worked for me and what didn’t.